Mon De Rijck · Mon De Rijck, Carl's father
Truc-Troc press, 1975-1976
The press clippings devoted to the first two Truc-Troc editions at Château Malou.
1975 - "A curious device... Truc... Troc... You pay in kind!"
In 1975, a press article (unreferenced newspaper) presented the Truc-Troc run for two and a half months by the Château Malou artwork lending gallery: an art "exchange" from which any financial transaction was excluded. "All you need is imagination... lots of imagination... and that should be enough to become the owner of these works." Each visitor proposed an exchange to the artist, who accepted or not.
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1975 - "Two hundred young Belgian painters ready to barter their canvases"
In June 1975, an unreferenced newspaper announced the event in a large illustrated article: "From 14 June to 30 August, we shall return to the age of barter at Château Malou in Woluwe-Saint-Lambert: two hundred young Belgian painters will exchange their canvases for any object. From the old oil lamp to the superb villa."
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1975 - "Château Malou: bartering an object for a painting"
In June 1975, an unreferenced newspaper devoted a small illustrated item to the nascent Truc-Troc: "If you give up... for lack of means, on acquiring a work of modern painting, try calling in at the Truc-Troc, which has just opened at Château Malou in Woluwe and will run for several weeks."
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1975 - "Pictorial Truc-Troc at Château Malou"
In June 1975, ahead of the exhibition's opening, the "Arts, Sciences et Lettres" section of an unreferenced newspaper announced the event: "Truc-Troc... what is it? It will be a vast gathering of the best young contemporary artists."
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1975 - "At Château Malou: Success for the Truc-Troc"
A clipping hand-dated 30 June 1975 (unreferenced newspaper): "As we recently announced, the Woluwe-Saint-Lambert artwork lending gallery is organising until 30 August an artistic event revolving around the personality of 200 contemporary Belgian artists: the Truc-Troc."
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1975 - "Have fun at the Truc-Troc": an original work of art for your "junk"
A June 1975 clipping (unreferenced newspaper): "In these rotten times, who knows what to invent to keep business going. For several months now, Woluwe-Saint-Lambert has launched the good idea of renting out works of art." The article first recalls the lending gallery's principle: for a few hundred francs, anyone can hang an original print, a lithograph or even an oil painting at home, the rent being deducted from the price if the work is bought.
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1975 - "At Château Malou, the Truc-Troc as a world first"
Press clipping from 1975 by Claude Muyls: "Au Château Malou - Le Truc-Troc - En première mondiale". The article presents the operation launched by the artwork lending gallery and stresses how unprecedented it was.
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1975 - Spécial: "Japan for a nude"
Spécial, 11th year, no. 545, 10 September 1975, page 41, "Sales" section: "Japan for a nude". The magazine devotes a report to the first Truc-Troc at Château Malou, presented as "a certain ingenious provocation".
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1975 - Spécial letters to the editor: "it is intelligent"
In September 1975, the letters pages of Spécial magazine published the reaction of Mrs N. Delépine, from Brussels, to the article "Japan for a nude": "I was very surprised, and pleasantly so, to discover that from time to time Belgium does have imagination. The Château Malou initiative - the Truc-Troc - is much more than original: it is intelligent."
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1975 - "Le Truc-Troc": a good title for a good idea
"A good title for a good idea. Two hundred artists bring their works of art and wait to see what you will offer them in exchange: tinned food, a second-hand car, a dress, potatoes, heaven knows what... Paying this way or another... it is in any case original and entertaining."
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1976 - "Echos de partout": two hundred works of art to exchange
For the second edition of the Truc-Troc in 1976, a box in the "Echos de partout" column announced: "For the second time, the Château Malou artwork lending gallery is launching its great 'Truc-Troc' operation, which this year brings together sixty artists and some 200 rigorously selected paintings and sculptures."
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1976 - "Truc-Troc" at Château Malou until 27 October
In 1976, a press brief (unreferenced newspaper) announced the second edition: "For the second time, the Château Malou artwork lending gallery has just launched its 'Truc-Troc' operation, which this year brings together sixty artists and some 200 rigorously selected paintings and sculptures... These works can be exchanged for the most heterogeneous objects, with the artists' agreement."
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