The wines of Beaujolais spontaneously join the 2nd edition of "Immeubles en Fête"

Amazing Beaujolais! The wines of Beaujolais spontaneously join the 2nd edition of "Immeubles en Fête". If any words are synonymous with Beaujolais wines, they are spontaneity, conviviality and celebration: improvised, for no particular reason, among friends… among neighbours!!… for the simple pleasure of being together. That is why it seemed fitting for Beaujolais wines to support, for the second consecutive year, the "Immeubles en fête" operation, which is enjoying huge success across the border. The wines of Beaujolais have decided to take an active part in the event by offering bottles of Beaujolais Crus throughout Belgium. This year, competitions will be run on two national radio stations, where listeners can win one of 400 "trendy" bags, each containing three bottles of Cru, a corkscrew and postcards featuring the vineyard and "Immeubles en fête". In addition, three vehicles in Beaujolais colours will tour Brussels on Tuesday 25 May, the day of the 2nd edition of "Immeubles en Fête", ringing doorbells at random and offering a few bottles of Beaujolais to lucky residents who have displayed in their window the poster or the "Immeubles en Fête" announcement published in their daily paper. In total, 3,000 bottles will be handed out across Belgium. The party is guaranteed... A fine occasion to share with neighbours a glass of Brouilly, Chénas, Chiroubles, Côte de Brouilly, Fleurie, Juliénas, Morgon, Moulin à Vent, Régnié, Saint Amour, and more. All without a designated driver, since the way home is only a few steps away! For more information about Beaujolais wines and activities in the vineyard, visit: www.beaujolais.com Press contact: Belgian information bureau for Beaujolais wines c/o Sopexa Anne-Charlotte de dobbeleer tel. 02/512.79.69 – fax: 02.512.19.52 anne-charlotte.dedobbeleer@sopexa.com